Challenge:
IBM needs skilled workers for their clients to support their IBM Z technology.
International Connector:
Designed an Ambassador program for University students
Developed events, curriculum to support the youth in the program
Managed all aspects of the program
Generated content about the program for promotions and PR
Outcome:
Over 4 months, attracted over 2000 students to sign up to IBM Global Student Hub
Managed 150 Ambassadors and generated over 100,000 impressions
Developed viable talent pool
